Introducing Alpro to South Africa! (And you can get some free stock!)

We are incredibly excited to formally introduce Alpro to the South African coffee market! The brand has long been on the supermarket shelves and is well known the world over, but as the demand for delicious and nutritious plant-based alternatives grows, so has Alpro's range and quality. And the application when it comes to coffee is very exciting.

This International brand is a market leader in Europe and all around the world in plant-based products and we are thrilled to see them becoming more active in South Africa and investing particularly in the coffee community.

We first heard about Alpro two years ago at the Coffee Leaders Summit in Cape Town, where it was clear that trends towards healthy, plant-based alternatives was a huge trend overseas and it would be a matter of time before the same trends hit our shores. Well that time is here!

We are also thrilled to announce that not only is Alpro helping South Africans to take the first steps towards a healthy, alternative and more sustainable diet but baristas are also at the core of their focus.  The brand has done amazing work overseas during COVID-19 helping cafes and baristas get back to work, and the local team here in SA headed up by Danone, has committed to do it's part by offering Alpro product to help cafes get back in business!

https://www.alpro.com/uk/barista/free-stock-initiative/

Check out this link above to see how Alpro are helping coffee businesses get back on their feet after lockdown.

If you are a Cafe Owner or barista in South Africa that would like to find out how you can apply for some free Alpro stock, scroll right to the bottom of this page and fill in the form.

The Alpro almond milk and soya milk range is 100% plant-based, lactose free and contains vitamins and calcium. It is the perfect partner to your coffee, morning cereal or smoothie. We know, we've tried it! See our taste test below!

The full Alpro range is available in Spar and Checkers, with Pick 'n Pay carrying two of the flavours. If you'd like to find out more email us iain@magazine.coffee and we'll try steer you in the right direction.

So, how does it taste? We tried out all 5 of the Alpro flavours at the Coffee Magazine HQ and below are our results!